SABECO "LEGACY NIGHT" EVENTS 2025

A series of “Legacy Nights” events hosted at two selected locations, namely Vinh Long, Dak Lak, further emphasize SABECO’s purpose of celebrating the proud legacy and uniting communities, SABECO employees, and partners in one shared legacy. 

These on-ground cultural and entertainment events are designed to extend the experience beyond the bus tour through immersive and interactive showcases of SABECO’s heritage, innovation, quality, and social responsibility values, complemented by engaging activities centered around SABECO’s iconic brands 333, Bia Saigon, and Bia Lac Viet.