SIUKAY HALLOWEEN FESTIVAL 2025

To celebrate Halloween 2025, Mì SiuKay by Acecook Vietnam launched its limited edition SiuKay Ghost Pepper, tapping into a high-energy cultural moment. Partnering closely with the brand, we delivered SiuKay Halloween Festival 2025, large-scale music and Halloween experiential events in Ho Chi Minh City on Oct 18th and Hanoi on Oct 24th, drawing over 45,000 young attendees.

The venues transformed into a Halloween city ruled by the Ghost Pepper Boss, featuring a spicy noodle challenge, immersive puzzle zones, and interactive check-in experiences, all anchored by the visually striking SiuKay Tower stage with explosive live performances.

This marked our second consecutive year leading both creative and operational execution, reinforcing SiuKay’s spirit where the heat isn’t just tasted, but fully felt through bold, shared experiences.